This September, Disney’s scoundrels are getting their due — in the form of a new color cosmetics collection, Venomous Villains, from MAC Cosmetics.
Four of Disney’s nastiest characters — Cruella De Vil of “101 Dalmations” fame, the Evil Queen from “Snow White,” Maleficient from “Sleeping Beauty” and Dr. Facilier from The Princess and the Frog — are getting their own color lineups come Sept. 30.
“Come on — aren’t the nastier ones more fun?” laughed James Gager, senior vice president and creative director for MAC Cosmetics, who worked with Jennifer Balbier, vice president of product development for MAC, in collaboration with Disney to create the collection. “It’s great to be sweet and kind, of course, but everybody wants to take a bite of forbidden fruit from time to time.” And given MAC’s “all races, all ages, all sexes” positioning, Gager and Balbier were eager to include a guy — Dr. Facilier — in the mix.
The bold hues in the lineup — 40 in all, ranging in price from $12 to $29.50 and divided into four collections emblazoned with the characters’ images — were inspired by Pantone reproductions of Disney’s original drawings. “Disney gave us the colors used when these characters were drawn throughout their history,” said Balbier, noting that Cruella and the Evil Queen share more “real woman” shades, such as red lips and peachy blush. Maleficent is “pure fantasy,” said Balbier, noting that offbeat purples, blackened shades and pearlized nails were used. Dr. Facilier headlines the new Magically Cool Liquid Powders. “This is a featherlight powder that goes on like a mist and either sets or enhances foundation, but also lends dimensionality on naked skin,” said Balbier.
