The Fragrance foundation's FIFI Awards took place this week in New York City's Lincoln Center. An event that highlights the year's top fragrance launches and is referred to as the "Oscars" of the fragrance industry.
Showing the highest appreciation to the best in the world of fragrance, it was an glamourous evening, with the highlight being the Fragrance celebrity of the year award renamed in honor of Elizabeth Taylor as she was inducted into the FIFI Hall of Fame.
There was an abundance of celebrity presence and though we wish everyone could have been winners at this years FIFI gala, there were some definite winners in fashion amongst glitterati attendees including Fergie, Halle Berry and Mary J Blige.
Consumer's Choice Award:
Men's: Bath & Body Works Signature Collection for Men Twilight Woods
Women's: Bombshell – Victoria's Secret
Fragrance Superstar:
Gucci Guilty – P & G Prestige
Fragrance Sales Breakthrough of the Year:
Mary J. Blige and Carol's Daughter
New Fragrance Celebrity of the Year Award:
Fergie
Bath & Body Line of the Year:
Coco Mademoiselle Bath Essentials - Chanel
Best Media Campaign of the Year, Women's:
Gucci Guilty - P&G Prestige
Fragrance of the Year - Specialty Brand - Women's:
Bombshell - Victoria's Secret
Fragrance of the Year - Broad Appeal - Women's:
Halle by Halle Berry Pure Orchid
Fragrance of the Year - Direct-to-Consumer:
My Life by Mary J. Blige - Carol's Daughter
